A Kolkata-based clothing brand needed a modern e-commerce presence to move beyond Instagram-only sales. We built a full store with Razorpay, inventory management, and a clean admin dashboard.
This project was delivered for Ekta Apparels, a Retail & E-Commerce business operating in the Web Development space. The engagement ran for 6 weeks with a team of 2 developers, 1 designer, focused on solving the operational and technical challenges outlined below.
Ekta Apparels is a Kolkata-based women's clothing brand with a loyal following built entirely on Instagram and WhatsApp.
By the time they approached CCS, they were processing 30–40 orders a week — entirely through DMs, screenshots, and manual UPI bank transfers.
Each order required the founders to personally confirm payment, update a shared Google Sheet, and message the customer with tracking details.
As order volumes grew ahead of the festive season, the process was breaking down — payments were being missed and orders were getting confused.
The founders were spending 3–4 hours every day on manual logistics that software should handle.
They had a hard Durga Puja launch deadline and a strict startup budget.
We began with a 3-day discovery sprint to understand the brand identity, product range, and the founders' day-to-day workflow before writing any code.
The storefront was built on Next.js — server-side rendered for fast load times and SEO-friendly product pages that Google can index.
The product catalogue design is clean, editorial, and fully mobile-first, matching the Ekta Apparels brand aesthetic.
Checkout flow was kept deliberately frictionless: browse → cart → address → pay, with Razorpay handling UPI, cards, and net banking.
Automatic payment confirmation on the backend creates the order record and sends a confirmation email to the customer — no manual verification needed.
A lightweight admin panel lets the founders manage products, update stock, view orders, and mark shipments — without touching any code.
The backend runs on Node.js and PostgreSQL on a managed cloud instance with automatic daily backups.
Mobile-first product catalogue
Designed for the 90%+ of customers browsing on mobile. Fast image loading, swipe-friendly gallery, and size guide per product.
Razorpay checkout integration
Supports UPI, debit/credit cards, and net banking. Automatic payment verification triggers order confirmation email to the customer instantly.
Inventory management
Stock levels update automatically when an order is placed. Low-stock alerts notify the founders when a product is running out.
Order management dashboard
All orders in one place — with status tracking (pending, packed, shipped, delivered), customer details, and one-click status updates.
SEO-optimised product pages
Each product has a unique URL, meta title, and description. Server-side rendering ensures Google can crawl and index the catalogue.
Discount & coupon system
Founders can create and manage discount codes for promotions, with optional expiry dates and usage limits.
Launched in 6 weeks — 2 weeks ahead of the Durga Puja shopping season
120+ orders processed through the store in the first 30 days post-launch
Manual order management time reduced from 3–4 hours per day to under 20 minutes
Payment reconciliation errors dropped to zero — every order is auto-confirmed
Admin panel fully adopted by both non-technical founders within one day of handover
Store load time on mobile: under 2 seconds on a standard 4G connection
Technologies Used